Wednesday, May 12, 2010

Web design and SEO companies

Sometimes common people see the web design and SEO companies as something difficult and far but also users can learn about SEO and its methods.

SEO is Search Engine Optimization to get a high ranking on google or any other search engine as: yahoo or altavista.



The importance of the SEO techniques is essential for the visibilities of the website in the Internet and to improve the visitor’s traffic.

In this article, are including some techniques to improve the SEO of the websites that developers can apply the factors are group in 2 categories: inside the page and outside the page (links that comes from other sites):



-Keywords: Search engines only read the first 200 words on this tag, so should be contain the keywords that are going to be use for the site. Is recommended to add the words in uppercase and lowercase since some engines are sensitive. Words should not be repeated more than 3 times creating search phrases that the user might use. Also adding the geographic location of the business. Not using punctuation marks because we are spending valuable spaces.



-Description: The text inside the description tags will appear under the title in the search results of the search engines, should encourage the users to click the link and its length should be less than 170 characters containing the keywords for the page.



-The Wording of Titles: The title identifies a page in the search engines results. The title is between the head tags My page and have to contain in its first words the criteria for whom they are optimizing the web. If it’s possible to include everything that is necessary in a single phrase that would be great. As a recommendation is that the length of the title is between the 70 and 120 characters.



-Robot tags: The search engines should know how to inspect the pages there are 2 ways: a meta tag or a robots.txt file generation. Using meta tag is like that: . When we generate a file this have to be place in the root of the domain and have to contain information about the directories and folders that the user can visit in the search engine or not.



When we work with flash design there are methods and scripts to work for the search engine in the internet, giving the results we are expecting.

So, we don’t have to forget that is not only our graphic design that will mark the difference but also the methods and techniques we are using. The homepage design is the one that needs the most of Search Engine Optimization because is the bridge to you other pages.



CMS Development has made easier the way of adding keywords and tags in just some moments in your websites, there are also modules and tools that help webmasters to check the visitor’s traffic.



But you have to research which keywords are the most convenient for the website or product you are working on, and are going to permit your website success in SEO.



http://www.artstudiosl.biz





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